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Archive for Ocak, 2012

Condom pitch

When i arrived to Lowe Vietnam some months ago, I started to work for a condom pitch as I told you before. We worked in two seperate ways for the client with a nice big team work which includes: Creative director: Kumkum Fernando (Known as Kumkum the greatest) – Art directors: Mark David Biffi & Cagri Cankaya – Copy writers: Zenith Aya Phuong & Quynh Nga. Both of the campaigns were amazing. These ones belongs the one of them.

Lowe Vietnam’da ie balad覺覺mda dahil olduum ilk proje prezervatif konkuruydu. Prezervatifin Vietnam’da kullan覺m覺n覺n yayg覺nlat覺r覺lmas覺 amac覺yla balanan kampanyaya b羹y羹k bir ekiple iki farkl覺 yoldan ilerledik. Bu iler ilk yoldan baz覺 繹rneklerdi. Tak覺m demiken: Yarat覺c覺 y繹netmen: Kumkum Fernando (kendisi Kumkum the greatest olarak da bilinir) Sanat y繹netmenleri: Mark David Biffi & Cagri Cankaya – Metin yazarlar覺: Zenith Aya Phuong & Quynh Nga

Some interesting things in Indian cinema

In India, you see a scanned paper for a second before every advertising in cinemas. It’s also same for the movies it self. It’s a kind of paper to prove that they have taken permission to show that commercial or movie. That’s pretty interesting. Sometimes people clap hands or shout when something funny happens in the movies. It’s very entertaining. There is one more thing too. Sometimes India’s national anthem starts with a special video just before the movies. So everybody stands up in the cinema and waits till the end of national anthem.

Hint sinemas覺yla ilgili ilgin癟 bir ka癟 g繹zlemimi paylamak isterim. Sinemaya gittiinizde filmden 繹nce y羹z tane reklam d繹n羹yor. Bu reklamlar覺n her birinden 繹nce yukar覺da g繹rd羹羹n羹z taranm覺 ka覺t size 1-2 saniyeliine g繹steriliyor. Bu ka覺t reklam覺n orada oynat覺lmas覺 i癟in al覺nm覺 yasal bir izin belgesi. Ayn覺 ey film balamadan 繹nce filmler i癟in de yap覺l覺yor. Ayr覺ca filmde olan komik ya da ilgin癟 olaylara kar覺 seyirciler ba覺rarak ya da alk覺 tutarak tepki verebiliyor. Filmlerden 繹nce bazen milli mar 癟al覺yorlar. Eer bu olursa herkes ayaa kalk覺yor ve milli mara ayakta elik ediyor.

Beautiful Bollywood

Today I want to inform you about some modern examples of Bollywood movies. Bollywood cinema has it’s own spirit. Gives a different feeling than the Holywood cinema. There is no stupid political propoganda just like in movies of U.S.A. You know how often they do American propaganda in Hollywood movies and it looks very stupid! Indian cinema doesn’t do that. While Americans telling how big, great, good and hero people they are Indians showing how important to be a good person, how important friendship is. How important to help other people and enjoy your life. There is a lot to learn from Indian cinema. If you ask me it is even better than European movies. I advise to to watch these 3 movies firstly. You will learn a lot about Indian culture and why I love this country very much.

1) Zindagi na milegi dobara: This means You will not get this life again. I don’t want to tell much about the scenario but the only weird thing in this movie is: everything looks perfect in this film. Boys have muscular bodies. Girls looking beautiful, cars are expensive and houses are amazing. Very few percent of Indian population (Maybe %1) can live a life like that. So it’s a bit weird but it’s awesome. Trust me you will love that.

2) 3 idiots: This movie is one of my all time favorites. It’s a master piece. Skip the poster and watch the film. You will laugh a lot and cry minimum 5 times. If you watch this movie but never cry sorry but you are not human being. :)

3)Delhi belly: This is a good comedy movie with nice Indian production. Not good looking as Zindagi na milegi dobara but looks more Indian.

Bug羹n size en sevdiim 3 Hint filminden bahsedeceim. Hint sinemas覺 癟ok 繹zel. Ozellikle modern filmleri gayet baar覺l覺 ve elenceli. Aksiyon ya da bilim kurgu filmi izleyecekseniz Hintliler sizi sadece g羹ld羹r羹r ancak diger katagorilerde olduk癟a baar覺l覺lar. Mesela Amerikan filmleri devaml覺 Amerikan覺n ne kadar harika ve insana deer veren (!) bir 羹lke olduunu, Amerikal覺lar覺n ne kadar s羹per insanlar olduklar覺n覺 anlatmaya 癟al覺覺rken Hint sinemas覺 sadece kiisel mesajlar verir. Politik propaganda yerine iyi insan olman覺n ne kadar 繹nemli olduu, arkadal覺覺n, sevginin, iyiliin ne kadar harika olduu vurgulan覺r. Eer yukar覺daki 3 filmi izlerseniz hem Hindistan hakk覺nda 癟ok bilgi edinirsiniz hem de benim bu 羹lkeyi neden bu kadar sevdiimi anlam覺 olursunuz.

1) Zindagi na milegi dobara: Bu hayata bir daha sahip olamayaca覺z anlam覺na gelen bu c羹mle film ismi olarak biraz uzun olabilir. Zaten filmin kendisi de uzun. Ancak muhteem bir yap覺m. Filmin i癟eriini 癟ok anlatmak istemiyorum ancak bu filmle ilgili tek acayip ey herkesin ve her eyin s羹per g繹r羹nmesi. Adamlar覺n hepsi vucut癟u k覺zlarsa manken gibi, arabalar son model evlerse s羹per l羹ks. Hindistan’da bu ekilde bir hayat s羹ren insan say覺s覺 n羹fusa oranlarsak %1 faland覺r. Ama olsun. S羹per film.

2) 3 Idiots: En sevdiim filmler listeme ani bir dal覺 yapan bu filmi izleyin hatta herkese izlettirin. Fazlaca g羹lecek ve en az 3-5 kez al覺ycaks覺n覺z. Alamazsan覺z insan deilsiniz demektir. O derece. :)

3) Delhi belly: Delhi’de ge癟en bu komedi filmi Zindagi kadar iyi g繹r羹nmese de daha Hintli ve ger癟ek癟i bir yap覺s覺 var diyebiliriz. Bol kahkaha garantilidir.
Iyi seyirler.

Just an advise :)

The above lettering is used with special permission by Jessica Hische from her Daily Drop Cap project.

Her blog can be seen at:http://www.jessicahische.is/

Bu yaz覺da kullan覺lan fontlar Jessica Hische’nin “Daily Drop Cap” projesi kapsam覺nda 羹rettii harflerden se癟ilmitir.

Jessica’ya ve ilerine uradan ula覺labilir:http://www.jessicahische.is/

Hong Ik nights

Hong Ik is the Seoul edition of Taksim in Istanbul. Everytime and everyday it is crowded and full of people around. Many clubs and bars located in this place. Hong Ik university is also located here. It is the oldest and most known art and design school of Seoul. They invited me for a workshop in 2006.

Bizim Taksim’in Seoul ubesi Hong Ik oluyor. 2006′da beni uluslararas覺 bir workshop’a davet eden Kore’nin en k繹kl羹 ve 羹nl羹 sanat & tasar覺m okulu olan Hong Ik university burada bulunuyor. Dier yandan y羹zlerce bar ve club burada Koreli gen癟lerin hizmetinde.

Street food is a must in Seoul. I can’t imagine Seoul without these food counters. Seoul is a light city and Hong Ik area is the brightest place. Unlike other developed cities around Asia. Seoul have a unique spirit and a living place. It doesn’t give you dead clean hygienic hospital feeling like Singapore.

Seul her ne kadar gelimi bir ehir olsa da sokaklar覺nda kendine ait bir ruh ta覺yan kendi enerjisine sahip bir yer. Sonradan ina edilen 癟ou yerin aksine yaayan bir k羹lt羹re sahip. Singapur gibi hastanemsi ve s羹per hijyenik bir yer deil mesela. Sokaklar elenen i癟en insanlarla dolu, heryerden taan m羹zik sesleri ve sokaklarda kurulmu tezgahlarda yiyebileceiniz binlerce Kore yemeiyle Seul’da yaanacak 癟ok ey var.

Life is much more vertical in Seoul. Even shops and cafes are like that. You can find a very popular place in 4th floor of an apartment. South Korea is a small country when it comes to land. But population is quite big. It’s a megacity with a population of over 10 million. Over half of South Korea’s population live in the Seoul. Metro of Seoul is the third busiest in the world, with over 2 billion passengers every year.

Seul’da hayat dikine sevgili dostlar. Kore sonu癟ta toprak olarak k羹癟羹k bir 羹lke. Ancak n羹fus hi癟 de az deil. Bunun bir zorunluluu olarak burada her ey dikine tasarlan覺yor. N羹fusun yar覺s覺n覺n Seul’da yaad覺覺n覺 d羹羹n羹rsek burada neden bu kadar 癟ok g繹kdelen olduunu ya da az katl覺 apartmanlar覺n yok denecek kadar az olduunu anlayabiliriz. Seul metrosunun g羹nde 2 milyar yolcu ile d羹nyan覺n en youn 羹癟羹nc羹 metro sistemi olmas覺 da bu durumun bir dier kan覺t覺.

Today, Seoul is considered to be a leading global city, ranking among the top ten global cities in the Global Cities Index of 2010. It is one of the world’s top ten financial and commercial centers, home to major multinational conglomerates such as Samsung, LG, Hyundai and Kia. Seoul is a very high tech city with keyless door systems, fiber optic super fast internet connection and mobile technologies. Speed of internet connection is amazing here. One of my friend attached my 4GB mp3 player and send all songs to her e-mail address in some seconds. Yes 4GB!

Bug羹n Seul elektrikli otob羹sleri, arj istasyonlar覺, Fiber optik internet balant覺s覺 ve her yerlerinden f覺k覺ran digital teknolojileriyle d羹nyan覺n en 繹nemli finans ve ticaret ehirlerinden biri. D羹nyaca 羹nl羹 bir 癟ok markan覺n ana vatan覺 olan bu mekanda bir arkada覺m mp3 癟alar覺mda bulunan 4GB’l覺k veriyi kendine e-mail ile g繹nderince yere salyam akt覺.

Korean Graphics NOW!

Designer on the road takes his camera ant hits hisself to streets to catch some real time graphics for you. What kind of graphics and posters around the city nowadays. Let’s see.

Kore sokaklar覺nda neler as覺l覺 ne t羹r grafikler sokaklar覺 s羹slemi kameram覺 ald覺m sizler i癟in ava 癟覺kt覺m.

Colorful print ad of Galaxy s II works good in the subway station with a nice lighning from the back.

Metro istasyonunda arkadan 覺覺kland覺r覺lm覺 bu renkli Galaxy ilan覺 gayet ho g繹z羹k羹yor.

See the right one if you want to know how bad Korean posters look like.

K繹t羹 Kore posteri g繹rmek istiyorsan覺z bak覺n覺z sada.

LG keeps it simple.

LG basitlikten yana.

I have no idea about what is this about but it looks good.

Ne demek istiyor hi癟 anlam覺yorum ama g羹zel g繹r羹n羹yor.

Too much information in the left one. Who is gonna read all of these?

Soldakine bak覺n. O incik cincik yaz覺lar ne karde kim okuyacak onlar覺 繹yle?

Good photoshop bad typography.

Siz kocaman 2 kedisiniz. G繹rsel olarak ukela ama yaz覺lar oturmuyor deil mi? G繹rsel d羹羹n羹l羹rken metin i癟in de bir alan, yer falan ayarlansaym覺 keke.

I don’t know what are these things in front of the temple.

Bunlar nedir hi癟 bilmiyorum.

If they are not a ad of product, posters includes too much text as you can see on right ones. I don’t know why but it’s boring. There should be a way to give same message with less text isn’t it?

Kore’de bir 羹r羹n羹n reklam覺 deilse posterler hep 癟ok yaz覺 dolu oluyor. Ayn覺 mesaj覺 daha az yaz覺yla vermenin bir yolu olmal覺 kardeler.

Nice photo, clean typography. Logo is not visible but too big.

G羹zel fotoraf, temiz tipografi. Logo kocaman ama buna ramen g繹r羹nm羹yor. :) Ilgin癟.

Hue saturation tutorial

Hue saturation dersi gibi bu bak. :)

Condomania

Condomania is a place where you can find any kind of condoms. Variations are endless and mind blowing. :) I have seen this places in 2006 first time near the Hong Ik university. Now it is still standing there without any major change as seen right picture.

2006′da Seul’a ilk geldiimde dikkatimi 癟eken bu d羹kkan 2011′de tekrar geldiimde aynen duruyordu. Hong Ik universitesinin hemen yan覺nda bulunan bu d羹kkanda akl覺n覺za gelebilecek her t羹rden prezervatif bulunabilir.

House of plastic surgery, Korea!

There are no limits in Korean plastic surgery. Everything is possible here. I told you about the numbers before. It’s very popular. The truth is that many of the stunningly beautiful people in Korea hold the secret to being beautiful: they paid for it. Stroll around the trendy neighborhood of Apkujong, and youll find a curiously high concentration of good-looking people. Youll also find hundreds of clinics devoted to the lucrative industry of plastic surgery. Theres even an entire street nicknamed Plastic surgery street.

Kore’de estetik ameliyat覺n ne kadar yayg覺n bir ey olduundan daha 繹nce rakamlarla bahsetmitim. Kore estetik amerliyat denince ger癟ekten d羹nyada akla gelen ilk 羹lke ve bu konuda 癟ok baar覺l覺lar. Japonya’dan bile hastalar gelip Kore’de amerliyat olmay覺 tercih ediyorlar. Ozellikle Seul’da neden herkes 癟ok eker ve kurusuz g繹r羹n羹yor diye a覺rd覺覺n覺z semtler vard覺r. Bu semtlerdeki insanlar覺n b繹yle g繹r羹nmelerinin nedeni basittir. C羹nk羹 bunun i癟in bir servet 繹demilerdir. :) Dier yandan Seul’da estetik ameliyat soka覺 diye ad覺 癟覺km覺 bir sokak da vard覺r. Buras覺 bir 癟eit estetik癟iler 癟ar覺s覺 gibidir. :) Ilgin癟tir.

Even mature men are turning to surgery to get facelifts, hair transplants and eye-jobs to make them look younger and more virile. The most popular procedure in Korea is the double eyelid operation to enlarge sleepy hooded eyes. Following a close second is the nose job which may or may not involve implanting a piece of silicone, gortex or bone to heighten the bridge of the nose. Another procedure which is gaining popularity is the butt implant. Though still in a semi-experimental phase, more and more women are requesting to have more bodacious curves in places where they typically didnt exist before.

Kore’de art覺k erkekler bile bir 癟ok operasyon ge癟iriyor. En pop羹lerleri g繹z ve g繹z 癟evresindeki operasyonlar ve sa癟 ekimi. Zaten genelde kad覺nl覺 erkekli en 癟ok yap覺lan operasyon a癟覺k ara farkla 2. g繹z 癟izgisi olmayan asya g繹z tipine g繹z 癟izgisi eklettirmece oluyor. Sonras覺nda burun b羹y羹tme operasyonlar覺 reva癟ta. Bizde insanlar burunlar覺n覺 k羹癟羹lt羹rken burada b羹y羹ltmeleri ise ilgin癟 bir olay. Bir diger pop羹ler operasyonsa kad覺nlar覺n popolar覺n覺 b羹y羹tmeleri ve daha yuvarlak hatlara sahip olmalar覺. Bizim dolgun kal癟al覺 T羹rk kad覺nlar覺m覺z覺n hi癟 bu olaylara ihtiya癟lar覺 yok maallah. :)

Subway sleeper 2

This is another sleeper in the subway. :) It’s a fact of Korea.

Kore’de insanlar覺 nas覺l 癟al覺t覺r覺yorlar anlay覺n dostlar. Insanlar iten 癟覺k覺nca bu haldeler.

Scenes of Seoul

Designer on the road discovers the Seoul city of South Korea.

Designer on the road sizler i癟in Seul’u kar覺 kar覺 gezdi ite bu videolar覺 癟ekti. :)